Captivating Brand Photography for New Leaf Coaching

Empowering Visuals for New Leaf Coaching

Client: New Leaf Coaching – Fiona Creed

Services: Brand Identity Photography, Lifestyle Portraits

Location: Hardman Studios, Liverpool

Sector: Coaching, Training, Empowerment

The Brief: Real, Relatable, and Empowered

Fiona Creed, the founder of New Leaf Coaching, approached me through my collaboration with Luva Marketing. They were busy building her new website: https://newleaf.coach.

Fiona provided several reference images along with a snapshot of her website design in progress. We worked together to create a detailed shot list that would accurately represent her brand values.

Fiona excelled during the pre-shoot preparations. She arrived ready to go:

• Her hair was beautifully styled with rollers, and she had on perfect makeup.

• She brought a fantastic friend who assisted with styling and touch-ups. Most importantly, she kept Fiona laughing. This support made a crucial difference, enabling us to achieve natural, relaxed shots filled with genuine smiles.

  
  

The Results: A Brand Brought to Life

I consider Fiona the poster girl for brand identity shoots. She brought immense energy and joy throughout the entire process, which is evident in the resulting images. I take great pride in what we created together.

🎯 Key Outcomes:

• A comprehensive set of versatile, on-brand images for both web and social media.

• Poses ranging from warm and welcoming to confident and bold.

• Natural and expressive shots that feel authentic and real.

  
  

Why Brand Photography Matters

Brand photography is essential in today's visual-driven world. Businesses need to communicate their values clearly through engaging images. High-quality visuals can tell your story compellingly.

When potential clients visit a website, they form immediate impressions. Professional photography showcases brand identity, creating a connection with the audience.

With brands like New Leaf Coaching, the focus is on empowerment and relatability. Fiona's images reflect those core values, drawing clients in and making them feel understood.

Tips for Preparing for Your Brand Photography Session

Preparation is key to achieving stunning results in a brand photography session. Here are some tips to ensure you're ready:

1. Plan Your Outfits: Choose outfits that match your brand's aesthetic. Bring multiple options to add variety to your shots.

2. Grooming: Prioritize grooming to feel confident on camera. Professional hair and makeup can elevate your look.

3. Bring a Friend: Having a supportive friend or colleague on set can uplift your mood. They can also assist with styling and offer encouragement.

   
   

These simple steps can significantly impact your photography results, leading to engaging and attractive brand visuals.

Want to See the Finished Site?

Curious to see the final product? Check it out here: https://newleaf.coach (as of writing, it's still a coming soon page).

And if you're ready to create your own standout brand visuals, let's make it happen! Feel free to reach out via email: kristygarland@gmail.com.

Incorporating these engaging and authentic brand visuals can transform how your audience perceives your business. Emphasizing a strong brand presence through photography fosters trust and connection. Let's create something extraordinary together!